my process connects intentional chaos with the precision, speed, and expanded possibilities of AI.
AI doesn’t replace the craftsman but enhances creative unpredictability, accelerates idea validation,
and reveals visual directions that would remain unseen without it.
my process connects intentional chaos with the precision, speed, and expanded possibilities of AI. AI doesn’t replace the craftsman but enhances creative unpredictability, accelerates idea validation, and reveals visual directions that would remain unseen without it.
research, interviews and analysis to understand goals
> 2× faster insight synthesis using ai-assisted clustering
defining mood, style and emotional tone of the brand
> clear direction established within 48 hours
handcrafted thinking with ai-supported variations
> up to 40+ visual directions explored in under a day
typography, geometry, composition and visual balance
> 80% of the time focused on pure design instead of repetitive tasks
building scalable rules, patterns, consistent visual behaviors
> 95% precision in spacing, rhythm, and alignment validation
final assets, guidelines and final designs
> 100% ready-to-use materials delivered with clarity and structure
research, interviews and analysis to understand goals
> 2× faster insight synthesis using ai-assisted clustering
defining mood, style and emotional tone of the brand
> clear direction established within 48 hours
handcrafted thinking with ai-supported variations
> up to 40+ visual directions explored in under a day
typography, geometry, composition and visual balance
> 80% of the time focused on pure design instead of repetitive tasks
building scalable rules, patterns, consistent visual behaviors
> 95% precision in spacing, rhythm, and alignment validation
final assets, guidelines and final designs
> 100% ready-to-use materials delivered with clarity and structure
if you’re ready for a brand
that feels intentional, emotional,
and truly yours, I’m here
hello@kochanski.design